These days even the most mundane of purchases are often first researched online before a commitment is made, the internet is a fantastic resource for planning a new project. I absolutely encourage you to seek inspiration on Pinterest or Houzz before calling a consultant or heading to the paint store, however, keep in mind that what you see on your screen is often very different from what actual paint will look like in the right context!
Colour after all, is only light reflected off of a surface, and once that light has been confounded through the circumstances of the place and moment, digital photography, and your back lit computer screen, the colour can be perceived as much lighter/darker/brighter/cleaner than it is in reality
Online colour representations are not to be trusted before they are tested!
Reality of course, is relative as well, so the same colour will seem completely different depending on what kind of light exists in your space, as well as any other colours that are present. I'm
If you've found a colour you love online, the next step is to head to the paint store, not for a gallon of paint, but for some physical samples to try at home. You may be very surprised at how the subtlety of the colour you loved online is lost in your bright home, or how the undertone of the colour doesn't do the fixed elements in your space any favours!